Welcome to Week 45 of The 52 Week Love Project – Acts of Kindness. The project designed to recognize 52 inspiring humans who are giving back to our community – whether in a small way or by creating a movement for change and inspiration.
Meet Yana! She is committed to fundraising for Support Kind Organization who have been operating for over 10 years and have helped over 16,0000 unaccompanied and vulnerable children.
She was propelled to make a difference after the US’s policy on separating families at the border – leaving children alone and vulnerable.
WHAT DO YOU DO?
I initially set-up an advertising policy in the Facebook group that I run. Any promotions would first have to make a direct $25 USD donation to supportkind.org.
This not only helped raise money for the charity but also cut down on the number of ads we were receiving in the group (which came from all over the world).
It also helped the advertisers because they were fewer ads so theirs got more attention. I tagged all the advertising posts so that they can easily be found in the group and pinned new ones to the top of the Facebook group. Lastly, I shared a thank you post to the advertiser for supporting our cause.
WHAT INSPIRED YOU?
It wasn’t so much inspired but propelled. I was devasted by US’s policy on separating families at the border. I remember my husband giving me a few hours off so I can take a break from my job and childcare – and I strolled around our neighbourhood trying to enjoy the walk. All the smiling folks going about their lives like nothing was wrong just made it hurt more. All I could think about was little kids ripped from their parents. Their stuffed animals and pacifiers taken away. Not allowed to hug their siblings. I came back from my walk in tears.
HOW DO YOU GET PAST SELF DOUBT?
Family Separations can be a divisive issue, so I first polled the facebook group to see who they want to support. I had a local food pantry charity on the list. I was relieved they chose this non-profit to support.
WHAT ADVICE DO YOU HAVE FOR OTHERS WHO WANT TO MAKE A DIFFERENCE/CHANGE IN THE WORLD?
Just do it! The world needs people who make a difference now more than ever.
DO YOU HAVE A QUOTE OR EXPRESSION THAT YOU LIVE BY?
Just be kind. We all have one shot at life.
WHAT ELSE DO YOU DO?
I run a marketing/design consultancy called 9AMConsulting.com. Most of my work is for-profit businesses, but I’d love to do more work for non-profits. I recently relocated back to New York from Hong Kong where I founded Jumpstart, a print/digital startup magazine.
HOW CAN OTHERS HELP/GET INVOLVED?
You can do the same for Facebook groups anywhere in the world and support your own charities. If you want to promote your business to moms in New York, feel free to do so here.
You can also make a direct donation to https://supportkind.org